Rhum Phan · founder of 7 cross-border projects
Logistics and ecommerce from Vietnam
My projects ship parcels out of Vietnam, buy from Shopee for the US and from Amazon and Costco for Vietnam, and sell Vietnamese books and fashion abroad.
VIO Shipping- Hanoi → London
VIO ePacket- Ho Chi Minh City → Los Angeles
uShopee- Da Nang → Tokyo
Order Hàng Mỹ- California → Ho Chi Minh City
Sách Tiếng Việt- Ho Chi Minh City → Sydney
Local Brand Viet- Da Nang → New York
tênmiền.free
Seven projects. Each with its own site, customers and software.
uShopee
ushopee.com8–16 days from Shopee Vietnam to the US
Paste a shopee.vn link, pay in US dollars, receive it in the US or Canada.
Order Hàng Mỹ
orderhangmy.com$12 a kilo, charged after weighing
Amazon and Costco goods for buyers in Vietnam, US sales tax shown upfront.
Sách Tiếng Việt
sachtiengviet.com28,000+ Vietnamese book titles
Free shipping to the US, Australia and Canada.
Local Brand Viet
localbrandviet.com6 Vietnamese streetwear labels
DirtyCoins, $MAKER, ECOCHIC, Bad Habits, Bad Rabbit and NOW.
tênmiền.free
tenmien.free110,000+ released .vn names listed
Each name scored 0 to 100 and sorted by ending, length and age.
How a cross‑border order runs
-
Quote from a product link
A customer pastes a Shopee, Amazon or Costco link. The page shows the price in their own currency, tax and fee listed.
shopee.vn/ao-dai-to-nu PasteuShopee quote- Áo dài tơ nữ tứ thân$47.26
- Price in Vietnam1.200.000₫
- Buying fee 3%Free now
Shipping quoted after weighing -
Shipping priced by weight
The goods are paid when the order is placed. Shipping is charged once the parcel is weighed, so nobody pays for a guess.
Order · Costco to Da Nang- Goods and sales tax paid
- Received at the US warehouse
- Flown to Vietnam
- Weighed: 1.5 kg × $12
- Delivered after transfer
-
Shipping tracked to the door
VIO Shipping carries the parcel and posts each scan, from the branch where it is dropped off to the customer’s door.
- DeliveredLeft at the front door, HoustonTrack
- Out for deliveryWith the local carrier
- Customs papers readyPrepared at the Da Nang branch
Software for quotes and stock
I write much of the code myself: quotes from a pasted link, stock checks on Shopee, Costco and Tiki, and the feed of released .vn names.
- Quote engineShopee, Amazon and Costco links become a price in đồng or US dollars
- Stock syncTiki, Shopee and the brands’ own shops update Shopify every hour
- Domain feedEvery .vn name VNNIC releases, scored and listed each day
About Rhum Phan
Rhum Phan is a founder in cross-border e-commerce and logistics. Born in Vietnam and raised in the United States, Rhum has spent nearly a decade building businesses that connect the two markets.
- Retail
E-commerce seller in the United States
Began as a seller on Amazon, Etsy and Shopify, building two stores for customers outside Vietnam: Sách Tiếng Việt and Local Brand Viet.
- Logistics
Logistics operations in Vietnam
Returned to Vietnam to found VIO Shipping and VIO ePacket, giving the retail business its own international shipping capacity to grow.
- Ecosystem
A complete cross-border ecosystem
Launched uShopee for Vietnamese customers in the United States and Order Hàng Mỹ for customers in Vietnam buying from US retailers. Both ship through VIO Shipping.
Open to partnerships with carriers, brands and sellers working across borders.
~10
years in cross-border commerce
7
projects founded, each on its own software
3
VIO branch cities: Da Nang, Hanoi and Ho Chi Minh City
Who ships a parcel from Vietnam?
VIO Shipping. Get a price online, then drop it at a branch or book a pickup.
Can I buy on Shopee from the US?
Yes, with uShopee: paste a shopee.vn link and pay in US dollars.
Can I buy on Amazon or Costco from Vietnam?
Yes, with Order Hàng Mỹ. Prices show in đồng, US sales tax included.
Where do I buy Vietnamese books abroad?
At Sách Tiếng Việt, priced in US, Australian or Canadian dollars.
What does tênmiền.free list?
The .vn domain names released each day, filtered by ending, length and age.